How Can You Improve Your SEO?
Every small business website owner I speak to will just ask about SEO and how to improve their websites ranking position with Google. I am Brian Mathers an Internet Marketing Practitioner here in Fife Scotland, and I spend most of my time helping businesses large and small to improve their websites performance online. However these business owners who come forward and ask for my help just seem to talk about SEO and how to imrprove their SEO?
But marketing a website is not just about doing SEO. You of course have to have an understanding of search engines and Search Engine Optimisation, and to compete you to have an understanding on how search engines will rank your pages.
But you have to understand more than just SEO, because what is even more critical is how your target market audience thinks, speak, read and make decisions when they arrive on your website page that is offering to satisfy their need.
I will not tell you I am an SEO expert, I won’t tell you I am an SEO Professional, I may tell you I am an SEO Consultant, but more importantly I will tell you that Brian Mathers is an Internet Marketing Practitioner. This means I get my sleeves rolled up when I come into your business to find out how together we are going to market your website and not just by doing SEO. Just remember that SEO is a component of Internet Marketing, and when I come to work with you bringing with me over 15 years experience of having done SEO, Pay Per Click Marketing, Link Building and all the other factors that go towards turbo boosting a website to help it attract traffic and visitors, all these practices were not learned by simply reading a book. Although I have to say I have read some great books over 15 years and you wouldn’t want to miss not buying books like – Don’t Make Me Think – by Steve Krugg or if you need an internet marketing bible at your side, another great read comes from Matt Bailey author of Internet Marketing an Hour A Day.
A First Generation SEO Practitioner With A Wealth of Knowledge
I am proud to be amongst the first generation of SEO Practitioners who set out in the mid 1990’s to learn the trade of Internet Marketing. There were no degree programs or schools for us because everything was learned through testing.
Today, I have since developed my OnlineXcellence Program that supports small and large businesses. It is a program now being rolled out in the largest college in Scotland, City of Glasgow College and businesses or individuals who need to learn not just SEO but every step involved when putting in place a website to sell or promote goods or services will be empowered with knowledge from myself and those across the world who I consider are the best internet marketers in this industry today. Three key points that you learn from me. What I am bringing to you comes from years spent in the field of internet marketing but having been taught by my peers some of whom are evangelists speaking on behalf of the search engines we have come to know, many of whom have become good friends. The second key point you will learn is all about content, because with content on your pages your website will be left on the starting grid. And the third key point and probably the most important one to remember is that ranking tend to improve over time. Don’t try doing short cuts or messing with the search engines thinking you can beat them. All you will end up doing is possibly damaging your website and your websites domain reputation.
Come to Fife for SEO and Internet Marketing Help
SEO and Internet Marketing has changed forever over the last few years since Google started introducing us to algorithms such as PANDA, PENGUIN, HUMMINGBIRD and PIGEON to name a few. if you want your website to meet with for example Google’s Coding and Marketing guidelines, then look no further than here and get in touch with me, Brian Mathers, call 01592 745992 and let us talk about how to improve your websites performance and not just about how to improve your SEO.
