Digital Marketing SEO Support for Small Businesses in Scotland and the UK
My name is Brian Mathers. Are you finding it challenging trying to do SEO Digital Marketing?
Are People talking to you about GEO (Generative Engine Optimisation) Let’s tell you more about that – HERE
If you run a small business website I can guarantee you are going to have to consider doing some multi-channel digital marketing to get traffic to your website.
If you want to get listed in AI (Artificial Intelligence) Large Language Machines such as Chat GPT, Copilot, Claude, etc we can help you understand this new era in marketing.
And apart from using Social Marketing Channels to help amplify your marketing messages, there is another channel you cannot ignore:
Google Paid Ads to Support Your SEO Strategy
Many small business owners simply believe that by just doing some SEO (Search Engine Optimisation) that will be enough to turbo charge the website.
SEO is a very slow burn by itself. You will want to consider putting little turbo booster in place – PPC Paid Ads Campaign.
Keyword Research and Competitor Analysis
Its not just about ranking for some keywords any more. You need to get listed in AI Search Results.
This means there is plenty more to do when it comes to digital marketing to support your website.
What is your web story across the internet?
What is the most important thing you want people to see when they visit your websites specific landing pages – It is called Helpful Content
After people arrive on a specific landing page that is offering your product or service, what do you want them to do?
The key is not just to get traffic. OK, it could lead to having increased visitor numbers to that website page. But that is not enough.
What you really want to do is to be able to sell your products and services to increase your wealth and profitability.
If you want help doing that talk to me Brian Mathers, also a Director over at training company ICTADVISOR LTD.
With a select team of skilled professionals I am delivering successful websites for small business owners in Scotland that achieve OnlineXcellence.
SEO and PPC (Paid Ads) Support for Scotland’s Small Businesses and those in the UK
If you run a small business and your trying to do your digital marketing all by yourself – it is tough! But you probably knew that already. You bought a website, spent a lot of money on it, then – NOTHING!!
Everyone and their granny was supposed to flock to your website and the sales come rolling in.
What Went Wrong With Your Website?
Possibly the lack of a website marketing strategy or a poor web design architecture. Or was it the people you you chose? The developer, the graphic designer, and not a skilled Internet Marketer.
There again you might have the website infrastructure, but I’m guessing nobody said anything about:
how to market your website
how much web marketing cost
how much time is needed doing SEO
how many marketing activities
When you look for Brian Mathers online in Google, you will find me. You might first of find my Google Business Profile.
How do I describe me?
I am a Real World Internet Marketing Practitioner with 20years experience of growing Small Business Owner Websites.
The marketing objective
Create a healthy profitable small business brand website that grows over time.
With a select team of graphic designers and developers who have worked alongside Brian Mathers for a number of years, deliver the following services:
- SEO (Search Engine Optimisation)
- PPC (Pay Per Click Marketing) also known as AdWords
- Link Building Analysis
- Website Analysis
- Copywriting
- Web Design
- Web Performance Audits
In addition to the above, the difference Brian Mathers will bring to the relationship between YOU and YOUR BUSINESS is that, in his role as Internet Marketing Practitioner, he also becomes your Mentor, Trainer and Knowledgeable Resource to help grow your online business.
If you do not have time to carry out marketing your small business website and want someone to do this for you talk to Brian Mathers. Known by some as THE ENGINE DRIVER.
An Internet Marketing Specialist committed to the Google Partner UK program, he is based in Fife Scotland. Helping you with website marketing that will improve your websites performance leading to increased enquiries, sales and profits.
AFFORDABLE SEO SUPPORT SERVICES FOR SMALL BUSINESSES FROM £40 per Hour
You have options when it comes to how to market your website. But have you thought about hiring some flexible professional help. Help that will both improve your digital marketing strategy but give you some knowledge to help you do some task by yourself. Even if it amounts to just hiring professional website marketing help for a few hours a month, working with a real world digital marketing practitioner, you will be much better off.
Let me offer you SEO help from £40 a per hour. I will both show you and assist you on how to do search marketing to improve your website. What is provided is a flexible Digital Marketing Service to ensure that the website marketing you are doing is going to meet with best practice SEO techniques. Over the last 20yrs we have worked with a select number of SEO Partners to help us achieve what we do today. So we can guarantee providing you with the best quality mix of SEO services. This can include an element of training and mentoring that comes from having spent years learning from some of the greatest SEO and Search Ads Marketing Pioneers the industry still has in the top tier today.
Is your Online Marketing Hurting Your Website?
Unfortunately, that’s the way of it. When it comes to the small business community, there is no time to:
- Learn Internet Marketing
- Learn SEO (Search Engine Optimisation),
- Learn Pay Per Click (PPC) Paid Ads
- Learn how to do Link Building
and every thing else to do with marketing a website. There are no easy options or quick fixes. Or, rather the quicker the fix the more expensive the option.
There are however, some low cost marketing plans on offer here, which have been put together by some of the greatest website marketing practitioners Brian Mathers has had the privilege of working with.
SEO & DIGITAL MARKETING – AFFORDABLE SEO & PAID ADS TECHNIQUES
It doesn’t matter whether YOU are in Scotland, England or indeed anywhere across the UK – Connect and I can help
Brian Mathers is interested in Small businesses faced with the Challenge of Marketing a Website Online.
Digital Marketing Services can be delivered anywhere even though we are based in Fife Scotland. We have clients from London to Lincoln, Dumfries & Galloway in South of Scotland to Aberdeen in the North, and across the central belt from Edinburgh to Glasgow taking in Scotland’s largest region Lanarkshire.
We look after businesses of all shapes and sizes across the UK.
So it does not matter if your a wee business focused on being successful selling one service or product or you are something way bigger with a national or international SEO Digital Marketing Strategy that needs to be implemented. We work with you to be successful doing web marketing at your own pace.
Our philosophy is that your business should be in control of your Digital Marketing Strategy. Go at a pace that provides us with some of your time and budget available, so we can work at growing your website online. Most importantly do it with an aim to have your website MAKE MONEY.
1-2-1 Web Marketing Consultancy offering SEO Digital Marketing
Arrange first of all a 1 hour consultancy sessions where we can explore whether you are ready for this adventure. This session is vital – why? I stop you spending money unnecessarily and prevent you from making the mistakes others have made when putting in place a website. After that we can then discuss doing regular 1-2-1 sessions and I will teach you what you need to know about Internet Marketing, SEO, PPC etc and help you if required implement a website, so get involved with the design process, and of course all your other Internet marketing needs to set you on the path to getting results from your website.
What are the Benefits of SEO Digital Marketing Support for Your Micro SME Business?
Working with Brian Mathers means getting an understanding of what makes a good website for both people and search engines. Topics covered include:
- What makes for good website architecture
- How to look critically at your own web site and others
- How to set measurable and achievable goals and objectives for your site
- How to prepare a high level brief for a new or revised site if you are intent on engaging a web developer or design agency
- How to work on a website project with your chosen web design company to create an effective site
We can also give you the knowledge and skills to set up and manage an effective e-commerce website. You’ll learn:
- How to identify ecommerce opportunities for your business
- How to choose which products to sell online if you are setting up an ecommerce website
- What product catalogues and shopping carts are available to assist in selling your products
- How to choose appropriate payment options
- Why usability and search engine optimisation are vital in the design of an e-commerce site
- How to develop a process for order management and fulfilment
- How to comply with the distance selling regulations
- Good practice in data security and how to meet the terms of the Data Protection Act
- How to set and measure performance objectives for your website
- How to choose a supplier.
Delivering Search Engine Optimisation Techniques
We understand search engine optimisation techniques to improve your search engine ranking, attract more visitors and improve your website’s performance. You will learn:
- How search engines work
- The importance of good copy and meta data
- How to register your site with major search engines
- How to update your website with appropriate content
- Where to find and how to use site statistics to measure improvement
- How long SEO marketing takes to mature and build proper relationships with search engines
Finally I will cover the free Google tools available to you and how to use them to improve your website and sales. We touch upon:
- Google Analytics GA4
- Google Search Console
- Google AdWords
- Google Trends
- Google Merchant
- Google Business Profile
So, there you go, flexible, hourly, as required, 1-2-1 sessions on internet marketing and web design with me Brian Mathers.
These are flexible support services to support and learn if you wish SEO, PPC, ANALYTICS, LINK BUILDING and more
Are you up for the challenge of improving your brochure or ecommerce website?
This is not for the faint hearted but offers an excellent grounding towards deploying Internet Marketing Strategies Your small business.
If you are keen to advance your website visibility and indexing with search engines we offer Advanced Internet Marketing support that go deeper into SEO, PPC AdWords etc.

