SEO Search Engine Optimisation for Small Business Website Owners
SEO Search Engine Optimisation whatever way you tend to address this component of Internet Marketing has to be part of your Digital Marketing Strategy.
Whether you are doing Pay Per Click PPC AdWords or any other form of Website Marketing it is all about On-The-Page SEO. Some are going to say not to waste time doing SEO.
Hi – I am Brian Mathers a digital marketing professional based in Fife Scotland
Let me tell you there has never been a more important time to ensure your website actually supports you having in place a Digital Marketing Strategy.
If you don’t optimise your website landing pages they are likely not to be meeting with Google Quality Rating Guidelines. And if the on-the-page optimisation towards not having engaging content is met, then it’s likely going to impact on how well your Paid Ads will perform. What’s important when doing Paid Ads is achieving having a good Quality Score that you need in order for your Paid Ads to bring your cost per click down and you gain better click through ratios?
Here in my home region of Fife and indeed across the UK help has been provided to Small Business Website Owners who have already benefited from Search Engine Optimisation from me Brian Mathers a 20 year veteran of Website Marketing. Some refer to me as the engine driver. What I do is, come into your company’s life and turn your small business website around. Usually when I arrive the website is dying and starved of traffic or sales. Read More About Brian Mathers Here
Website Managers with SEO Headaches
There is never a week or month goes by where I don’t come into contact with website managers across Scotland, England, and outside the UK who are found to be having difficulty getting their websites found online. In some cases it is a lack of time for the business owner acting also as the website manager, or the business owner lacks resource in not being able to afford an in-house resource, or the business owner or dedicated in-house manager (he or she that’s in place) is just lacking the skills and knowledge to do internet marketing better. And finally what is usually at the bottom of the websites performance problems is the lack of having a sufficient budget that they can spend on marketing to fuel and propel the website towards what I call OnlineXcellence.
Get a Digital Marketing Prescription to Solve Your Search Engine Optimisation Immobility
So, what do I do. Well I begin by turning into a website surgeon and start by conducting a Website Audit. I need to take stock of the symptoms that could be preventing the website from performing how you expected. Once I find the problem or problems, I write for you a prescription and have you take the right medicines to fix your problem and get your marketing mobility on the move again.
This is a bit like doing a car service where I am putting your website up on the ramp and with an inspection lamp looking round to find where the problems are. But, you have to give me a reasonable amount of time to find out where you went wrong with your internet marketing strategy and allow me to look in detail at how you are doing SEO.
To analyse your approach to search engine optimisation needs a reasonable period of time. However, whilst I am your Company, I am not just helping you fix your web marketing problems I am going to provide some of my time to mentor and train you to be better prepared for the challenge of being a website manager. I have 20 years experience of having grown up under the shadow of Google and other search engines to identify where the basic principles of website marketing could be going pear shaped for you.
SEO for Brochure or Ecommerce Websites – Should Your Website Feel Unwell?
It doesn’t matter whether you are driving a brochure or ecommerce website I will help you set realistic expectations for your online business growth, and demonstrate to you when you will realistically see improvement and in the long term be more successful online. Lots of what I do when working with you will depend how competitively hungry you are for success. But if you want to see your website actually make some money for your business then get in touch and let me take you on a journey more interesting and profitable than had you chose to go with the bad or the ugly, the good part of the film for you is right here!
TIME TO CALL 01592 745992 | 07970759055